AWM Fireside Chats: Building Powerful Entertainment Brands
Join us for this fireside chat with a leading media executive who is blazing trails and navigating complexities in a constantly shifting environment. Presented in partnership with the Alliance for Women in Media, this conversation gives you a peek into the strategies and tactics today's innovative leaders have used to drive their organizations forward. You’ll hear how they provide meaningful guidance and value to their communities at a time when it’s critically needed.
Hear from cable executive Michelle Rice, General Manager of TV One and Cleo TV. Whether building and maintaining a fresh “voice” for a successful entertainment brand or launching an innovative new channel for millennial women of color, Rice understands the importance of content that bridges audiences and culture. In this interview, she delves into the insights and strategies behind her vision for an exciting new content brand.
Produced in partnership with Alliance for Women in Media and NAB Leadership Foundation